42000 Dental Professionals Against Crest Whitestrips sign now

Proctor and Gamble is now promoting Crest WhiteStrips in a TV commercial which states that 42,000 dentists think enough about WhiteStrips to sell this product in their own offices. P & G was served notice by members of the dental profession years ago that the marketing of whitening products belonged in the hands of dentists, and should not be an over-the-counter product.

P & G, when it first began marketing WhiteStrips, it did so only through dental offices. It built its credibility on the backs of the profession it relies upon for product (Crest toothpaste and brushes) endorsement. It then turned its back on us, and took away a niche that could have become a symbiotic relationship.

When that happened, a cadre of dental professionals stopped doing business with P & G. The A.D.A. took no action to keep whitening within the domain of its professionals. Why? Could it have been the large amounts of money that P & G spends advertising in its journals?

We, the undersigned dentists demand that P & G cease their over-the-counter marketing of whitening products, and desist from marketing their product on the reputation of the dental community at large. We call upon the A.D.A. to use its influence to disseminate the message to the public that there are so many variables associated with tooth whitening, that before any whitening is undertaken, it should be by the prescription of a practicing dentist. I, for one will not buy or dispense samples of any P & G product until such time as Crest Whitestrips are gone from supermarket, pharmacy and convenience store shelves.

Please pass this reference on to all the dentists on your distribution list. We need more than 42,000 signatures to be able to state that Even more dentists feel that this product does not belong in the hands of the lay public, and that whitening, to be done safely and properly should only be performed by a licensed dentist.

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Latest Signatures

  • 21 December 2015200. Robert Vancea
    I support this petition
  • 18 December 2015199. Sal Velasquez
    Dangerous commodity? Dispensed without control? Oral cavity procedures should be monitored by dentist? Are these dentists talking about whitestrips or water fluoridation?
  • 11 December 2015198. Randy F
    I support this petition
  • 04 December 2015197. Lee Sheldond
    I support this petition
  • 26 November 2015196. Samuel Dlongleyd
    This can be a very dangerous commodity in untrained hands, when dispensed without any control.
  • 24 November 2015195. Tim M
    Where's the integrity?
  • 18 November 2015194. Mattias Bryan
    Anyways, P&G illegaly tests on animals! Long live cruelty-free companies!
  • 15 November 2015193. Pat T
    I've asked every dds in town and nobody sells whitestrips
  • 25 October 2015192. Thomas Jpoksayd
    I support this petition
  • 24 October 2015191. Dan Bailey
    I support this petition
  • 23 October 2015190. Dr Kenh
    I support this petition
  • 22 October 2015189. Gregory Sk
    I support this petition
  • 10 October 2015188. Peter B
    I support this petition
  • 30 September 2015187. Dr Berniel
    I support this petition
  • 29 September 2015186. Wendy Mmaesd
    I support this petition
  • 27 September 2015185. David Awillitsd
    I support this petition
  • 22 September 2015184. Kamryn Santana
    (a href=http://speakeasy.craveonline.com/member.php?u=66635284 )Buy cialis cheap(/a)
  • 17 September 2015183. Dr Biffg
    Yeah, these things suck
  • 06 September 2015182. Stephen Ratcliffd
    I support this petition
  • 31 August 2015181. Phyllis L
    I support this petition
  • 21 August 2015180. Janet Brown
    Give me a break you money hungry vultures! Why should I have to pay you to do something I can do myself? You already make huge profits off the patients - Big Babies! And we all know why "4 out of 5 dentists use Crest", etc. - It's because they send you a
  • 14 August 2015179. Brian Sdolbergd
    Tooth whitening is a professional service and belongs in the hands and care of licensed professionals, not the lay public.
  • 12 August 2015178. Kevin S
    Go to Showell.org to find out how to end Terrorism, End world hunger, and much much more.
  • 07 August 2015177. Brian Ps
    I support this petition
  • 01 August 2015176. Dr Angelab
    I support this petition
  • 27 July 2015175. Michael Collier
    I support this petition
  • 23 July 2015174. Jurga Martinid
    I support this petition

browse all the signatures

Summer CarrBy:
People and OrganizationsIn:
Petition target:
American Dental Association


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